And you thought you didn’t want a Hummer

The Hummer you thought you’d never want

Hummer is back, and it is electric, and you will want it. The new version features a removable roof and crawl mode for tough terrain. The 300 mile range and 1000 horsepower engine, along with the convertible features make this pickup truck highly desirable to spend time in the great outdoors and be good for the environment at the same time.  CNET

dis-rup-shun: Car companies are trying an interesting strategy to remain relevant in the next decade, and that strategy is to create premium electric vehicles with fat margins and lots of buzz.  The Chevy Volt got a lot of attention, but you don’t see many on the road. A head turner like Cadillac’s new LYRIC EV SUV, or the new Hummer EV, or electric Ford F-150 will get people talking about the new future of the car industry.

Snap’s strong quarter signals comeback for brand advertising

Advertising has suffered during the pandemic, causing a slowdown in the service economy. Snap, parent of Snapchat, posted a strong quarter and year over year revenue growth of 52%, signaling a return of advertising by large brands. The strong results buoyed the stock price of other social media giants. CNBC

dis-rup-shun: While the economy must weather the uncertainty caused by a peculiar election as well as the third surge in coronavirus cases, the rise in all things digital remains a driver of economic growth. Our lives have moved online and outdoors, and companies catering to both of those experiences are showing strong growth and keeping many people actively employed.

Verizon beats estimates

Speaking of all things digital being on the upswing, Verizon added more subscribers of Internet services and wireless phone accounts than expected. The company added 283,000 postpaid phone subscribers in Q3, beating an estimate of 268,000. While the company’s revenues are down, its prospects are up. CNBC

dis-rup-shun: As mentioned above, if a company is in the business of enabling our digital lifestyles, they are in a good place. As the COVID-induced diaspora of city people to the country continues, people need to pick up hot spots or install faster internet service at their beach or mountain houses.

Apple’s MagSafe charger is teenage awkward

Apple’s new wireless charging technology, MagSafe, includes aligning a charging disk to the back of the phone via a built in magnet. Of course, if you are using an older phone that does not have a built in magnet, aligning the surfaces is a little tricky. And Apple does not include the AC electrical outlet plug (brick) in new models, but requires users to acquire one that conforms to the newer USB-C interface. Gizmodo

dis-rup-shun: Only Apple can get away with forcing people to adopt new standards without giving them the tools to do so. We are in the awkward adolescent/teenage years of growing into the next phase of connecting and charging devices, and for the next two to three years, there will be countless request from friends and loved ones who ask “do you have this kind of adapter or charger…?” Once we get out of the house, we will have the opportunity to build community through accessory sharing.