Apple to build smarter devices

What does Apple’s acquisition of Xnor.ai mean?

Apple has acquired, for an estimated $200 million, Xnor.ai. The company was spun off from the Allen Institute, and began to create a process for making machine learning more efficient so that less powerful edge devices can run artificial intelligence. This may signal Apple’s deeper investment in the Internet of Things (IOT) and/or smart home products. TechCrunch

dis-rup-shun: The next wave of consumer technology is making connected devices much smarter, so that doorbell cams can recognize faces and let you know if your mail man is at the door, or if it is a total stranger. Machine learning is taking place mostly in the cloud, so this move by Apple signals the company’s desire to build smarter products, and differentiate through machine learning. Two contradictory trends are taking place at the current time: edge devices getting smarter and the arrival of 5G, which makes connecting devices to a smart cloud faster and ultimately cheaper. The net effect of faster connectivity to a smart cloud and smarter devices will likely be some amazingly powerful and innovate devices touching our lives at home, in the car, on the go, and at the office.

Alphabet joins trillion dollar club

Google parent Alphabet is now valued at over $1 trillion, joining Apple, Microsoft and Amazon, companies that have all, at one time, broken the trillion mark. Together Big Tech (including Facebook) make up 17% of the value of the S&P 500, up from 11% in 2015. CNBC

dis-rup-shun: While Big Tech is in the sights of regulators, both Federal and state, the companies continue to rapidly grow, crushing smaller companies while acquiring others (see above). The economic engines of GAFAM are some of the biggest job creators, while crushing traditional markets such as print and TV advertising, shipping, brick and mortar shopping, and smart devices, to name a few. The concept of creative destruction is taking place rapidly, and the question is, to what extent should our government regulations protect smaller interests as Big Tech explodes in revenue, influence and value?

Best earbuds for runners

It’s the new year and most of us are resolved to get in better shape. The days of wired earbuds are over, so what is the best earbud product for vigorous exercise? This CNET review looks at 11 possibilities for those most concerned about fit, noise cancellation, water proofing, or prefer an over the head and even glasses configuration.

dis-rup-shun: The hottest product for sale over the holidays was Apple AirPods, with people lining up before stores opened daily in hopes that a new shipment arrived before Christmas day. Investing in things that likely fall off, however, is not helpful and in the gym, being tethered to a treadmill, Peloton or just staying connected to a smartphone with wires is so 2010s.

Kings of the Castle latest Apple Arcade game

Kings of the Castle by Frosty Pop is the newest addition to Apple’s $4.99 per month all you can play gaming arcade service. CNET

dis-rup-shun: According to CNET, Apple’s new gaming service is off to a good start. Apple chose a different path from Google and its Stadia service, which is focused on more serious, traditional gamers. Apple’s Arcade is going for growth by converting casual gamers — people that don’t think of themselves as gamers — into fans of the service. The simple and engaging titles on Arcade are good ways to get another $5.00 per month, of $60 per year from the iPhone faithful, pumping up revenues from the same platform with a host of new services, including gaming, news and Apple’s new credit card. Building new revenues on existing platforms is how Apple the company will continue to grow despite maturing products.

 

Amazon in the fitness device business

Amazon planning fitness earbuds

Amazon’s hardware roadmap will include earbuds powered by Alexa that track motion, running distance, and calories burned. CNBC

dis-rup-shun: Amazon is continuing to head the direction of device powerhouse, extending Alexa to ever more products, and creating possibly a new category of device (fitness earbuds) to capitalize on the hot connected wellness market. Reasons for investing heavily in the generally not profitable device business likely include the fact that, as Apple has taught, devices are platforms for online services. A monthly fitness coaching subscription, possibly free to Amazon Prime members, could be in the works. Furthermore, creating an armada of Alexa-powered products could lead Amazon’s Echo family to become the defacto home hub for all things connected, from music players to microwaves, to light switches, driving commerce for grocery delivery, utilities, and music and TV services through an Alexa-powered home transaction hub. So far consumers have not used Echo as a purchasing platform, but that could change.

Streaming Wars: Netflix’s stock tanks

Netflix’s stock price has dropped, giving up all gains from 2019 and sending it negative for the year. The combination of a drop in subscribers, new competition from Apple, Disney, AT&T, CBS, and others at aggressive price points (several below Netflix), and the loss of the blockbuster series The Office, have painted a challenging picture of the company’s future. CNBC

dis-rup-shun: It is amazing to watch how fast a pioneer company that invents new categories, like Netscape, Uber, Blockbuster, Sony and now Netflix, can find itself fighting to keep its place in the race it started. As mentioned before, Netflix, though a beloved brand, is different from its new competitors in that it does not have other revenue streams to help subsidize losses of its subscribers. Differentiation is now all about original content, and if Netflix is tempted to lower its monthly pricing, it will have to cut back its original content budget, blunting its competitive edge.

Microsoft quickly capitalizes on retail’s revolt against Amazon Web Services

Microsoft has released retail friendly tools, Dynamics 365, making it simple for online retailers to build product pages that can get ratings and comments from customers. The tools are tightly integrated with other Office tools. As many retailers have moved their cloud business to Microsoft Azure in order not to further enrich their rival, Amazon, Microsoft is moving quickly to provide advantages to retailers. CNBC

dis-rup-shun: Microsoft continues to effectively re-tool its business, both enhancing its core assets (Windows + Office 365) and developing superior products in the cloud race. The company has acted swiftly to capitalize on big retailers’ anti-Amazon movement. Expect the company to continue to find ways to differentiate its cloud services, and to apply similar specialties to other target industries.

Facebook invests in neural monitoring company

Facebook has paid an estimated range between $500 million and $1 billion for neural armband monitoring maker CTRL Labs. The acquisition follows Facebook’s prior investments in methods to control devices with brain waves — eliminating dependence of keyboards, mice and smart speakers. TechCrunch

dis-rup-shun:  How does this investment fit into Facebook’s distinctive competencies of social networks? Is this about being able to update one’s status without typing, or is Facebook trying to leapfrog Amazon by building portal devices for video communications and neural controllers since Amazon owns voice control? It is likely a power play to establish the company as a pioneer of a future, undefined product category rather than execution of a defined strategy, but definitely a bold and ambitious (and expensive) initiative.